Best PPC Company - Facebook Ads or Google Adwords?

In this article, we are going to differentiate between Facebook ads and Google Ads however, both are good networks but, let's understand in brief with points in order to get conclusion before to advertise -

1. Facebook ads normally charge as same as adwords does however, you will get better authentic experienced visitors with facebook who are more serious. They may keep proper knowledge of digital marketing and they already understand - how hard to get visitors in this competitive market and that's the reason, they may trust your website which in return provide you lead.   

2. If you are going to advertise with Facebook Ads then, it is 100% surety to get authentic visitors rather than fraud clicks or unusable clicks however, Google Adwords is also best facility to provide authentic visitors but, the scheme of Google Adsense in which publishers may try to make worth clicks in order to earn some money may be trouble for your business. Google Adsense team is always noticing such kind of activity and at the end, they may block that kind of publisher or clear the earned revenue which in turn refund you in your Adwords account. Therefore, if you are going to advertise with Adwords then, there is only single percent chance of fraud clicks but, if you want to get more positive leads or visitors to boost up business across the world then, it is still at number one company.

3. The advertising scheme with facebook is limited in which you can advertise your products or services at facebook network only but, Google Adwords covers the entire search engine as well as mail accounts, Youtube video streaming site, different high traffic websites and many more. You can advertise your ad in multiple ways and in different sizes. You can advertise in form of text ad, image ad or video ad which is the flexible way to advertise your website along with proper monitoring, proper campaign setup with targeted countries and with several other options. You can also target your selected countries with facebook and it may be also one of the better option to attract visitors as today, everyone loves facebook. Every company first goes with facebook sharing.

4. Facebook is an another unique professional way to attract visitors in which a person can go offline from work to the internet for some relax but, he can't be easily offline with the social life.

In the conclusion, both are equal to each other. Facebook may be more better way to get leads rather than Adwords and it may save more cost but, you will be limited. Adwords provides you the facility to reach the unlimited customers across the globe and it may help your business to improve site's rankings along with organic traffic however, facebook will deliver you only social traffic. At the end, it will be better to advertise with both networks, you can put less budget but, use both.

If you still have any query or feedback regarding this article then, feel free to contact us right now.

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